Modern tendencies demand owners of traditional stores to design grocery mobile services to support and develop their business. The reality is that the number of online buyers increases every year. We are to specify some points to consider during the process to create a reliable and practical online shoppers platform, distinguishing critical parameters to implement.
Traditional functionalities of groceries mobile services
Being a platform owner you strive for your creation to succeed. In the first place, you need to check other grocery apps to see what they offer their customers. We’ve already conducted such kind of research for you, and we’re ready to share its results.
#1. Identification
- Profiling & registration
Register page deserves your attention. Users just start exploring your program, getting familiar with it, thus, the process shall be smooth and enjoyable. When the registering aspect is done, it’s time for you to brainstorm on the profiling.
What a great approach would be to welcome your audience gathering important personal details which you’ll need to meet their expectations. Why not to facilitate signing in process via diverse social networks? You can always come up with your own solutions to help your customers enjoy the grocery platform.
Coming back to users’ personal data, you must obtain it to learn your audience, to know what their needs are. With such information it won’t take much effort for you to offer each of them individual special deals to keep them happy and satisfied.
People happen to forget passphrases, consequently, there should be several authentication ways, say, a backup email address, a phone number, etc.
#2. Operational parameters
Do you truly want to make a shopping app enable users’ positive experience? Then think through its various functionalities. Grocery’s service owners shall make sure IT developers do everything it takes for customers to enjoy the process. Such objective could be achieved providing various filters. Searching suggestions are in high demand as well. Be creative!
- Searchings
That’s actually a must have. Mentioned feature is for individuals to look through multiple products searching for what they require. And the faster users find it, the better it’s for your program.
Your groceries platform will benefit even more from having Discount Coupons or Shopping Cart solutions.
- Paying gateways
Did you know that users are very happy having options to select from? If the grocery shopping program offers few alternatives on payment, it’ll be more appreciated by the audience. Providing Paytm, PayPal or simple debit & credit cards choices, you’ll facilitate the payment process making it fast and easy for online shoppings.
#3. Customizing solutions
While creating your grocery’s service, think of your customers. They’ll appreciate you caring. Maybe you could implement address’ searching or person’s localization solutions? Your key priority is to satisfy users’ needs. The more they enjoy your grocery program, the more you get. It’s a perfect win-win situation.
- Audience engaging
The ideal scenario is to keep attracting new customers, retaining the current audience. Build an appealing grocery app with diverse cool parameters, and people will actually want to become your users.
- Smart organizers
Just picture that your customers use your grocery program to check lists of items once again before the payment. Users will easily verify their purchases with the help of such functionality. It’s handy, don’t you agree?
- Notifications
You can’t manage without Push Notifications. Your audience needs to know about all possible discounts and sales, and notifications are a useful tool to keep them updated. To offer a right person the right deal personal info from users’ profiles shall be used.
#4. Delivering
- Planning
Customers will enjoy the option to plan the delivery. In some cases people need some time interval prior picking up the order. And there are also circumstances which require only express delivery. Adding more solutions will only improve your grocery platform.
- Tracking
It’s a handy tool to track orders. Users like to know at what point the products are. And another practical idea would be to have a reference person to contact in case there are any question regarding the delivery.
- Cancelling
Something might change, so people decide to cancel the order. We’re sure you can put yourself in their place and give your audience such possibility. The positive experience will encourage customers apply your grocery’s program again.
Few more ideas for you.
- Comments and Ratings
Receiving various comments, ratings and feedback from your customers is an excellent source of data to improve your service. You do realize how important it is to keep improving your application, right? Competition is tough here, so be prepared tomorrow to be better than you’re today.
Your users will also show you any weak points your program might have. They will enjoy rating the app itself, the delivery personnel, the quality of items, literally, everything. Let your audience enjoy it!
- Around-the-clock assistance
Figure out what kind of support you are to offer your people. 24/7 assistance is the best one, and customers actually expect such service. Think of having chatbots, online messaging, emailing, phone calls, etc.
Well, it all seems to be pretty clear. However, usual features are far from being enough to make your platform unique and one-of-a-kind. Thus, we’d like to distinguish some additional functionalities for you to build a truly special grocery application.
Extra features to create an extraordinary grocery app
- Repeat ordering easiness
Every time people buy more or less the same set of items. Then, they’ll enjoy such repetitive orders being made quicker. The Purchase History shall serve for mentioned purposes. Such function is a working instrument to improve customers’ online purchasing experience.
- Premium programs
That’s the answer to your “how to enhance users’ loyalty” question. That would be a nice touch of yours to treat your regular clients in a special way. Make them feel valued.
- Wishing List
Your audience will appreciate the option to add a product into the cart for later purchases. It’s convenient and practical. The possibility to name the list is amazing as well. Consider implementation of automated shopping list generation and diverse reminders.
- Voice recognition
Everyone would agree that speaking is more convenient and faster than typing. Customers just need to say what they need, and the goods are already on their shopping list. How amazing is that!
- Nutrition details
Providing nutrition information on various products, your platform will help users take care of their health. Today’s people devote a lot of their attention to that aspect.
- Diverse comparisons
Your app can help the audience make the right choice. Implement some kind of comparative analysis of various stores, products and prices, so people will see where to go and what to purchase. That’s another possibility to facilitate your customers’ life.
Well, enjoy your road to the top of the online groceries world!
