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Can Your Website Pass the 3–5 Second “CLICK” Test?

Posted on December 5, 2024 by admin

INTERVIEW ON THE PRICE OF BUSINESS SHOW, MEDIA PARTNER OF THIS SITE.

Recently Kevin Price, Host of the nationally syndicated Price of Business Show, welcomed Gerry Black to provide another commentary in a series.

The Gerry Black Commentaries

Web visitors judge the value of your website in a matter of seconds.
There’s a test your site MUST pass if you want to have a chance at converting your visitor into a sale.
We call it “The CLICK Test” which refers to the 3-5 seconds during which a visitor lands on your website, judges it, and decides if they want to stay there and keep reading or…click away!
All that time, money and effort you spent getting visitors there?
COMPLETELY WASTED if your website can’t past the CLICK test.
In today’s commentary, I’m going to tell you EXACTLY how to stack the odds in your favor so you can make more sales and maximize your marketing ROI!

Marketing Strategist and Copywriter with over 25 years of sales and marketing experience. He works with entrepreneurs and small business owners to show them how to create a marketing system that eliminates overwhelm, builds confidence and most importantly, delivers more sales. 

His Online Marketing Conversion System helps identify the leaks, gaps and missing elements in their online and offline marketing that are costing them money.

The skills and experience he possesses were developed in the only environment that matters – the marketplace. 

Gerry is the author of The CLIC Website Sales Leads System, a step-by-step playbook designed to explain how to create a compelling online presence that converts lookers into clients and customers. Bob Bly, best-selling author and recognized by McGraw Hill as “America’s top copywriter,” praised Gerry’s book, stating:

“I have read hundreds of eBooks over the years, and usually learn         something from each and every one…including this one. Gerry shows you, in four easy steps, how to attract more website visitors and convert more of them into paying lifetime customers. I found Gerry’s writing style and explanation of strategies very easy to understand, and more importantly, easy to implement.”

He has presented marketing seminars for groups like Indigo Marketing, which focuses on Financial Advisors. Gerry has also been a guest on BlogTalk Radio and created a marketing video for Small Today, a community of entrepreneurs and business owners seeking ways to generate more leads, sales, and profits.

He writes web copy, promotional emails, lead magnets, landing pages, and other online marketing materials that his clients need to sell their products and services to businesses.

Last year, he created Invisible Selling, a free, three-video sales training mini-course drawn from the same system he uses to help business owners lacking formal sales training close more sales.

Before becoming a marketing and copywriting strategist, Gerry was an award-winning sales professional in the advertising industry. He holds a B.A. in journalism from Concordia University and was trained by American Writers and Artists (AWAI) as a direct response copywriter.

Learn more at https://www/marketingwriter.ca

 

Connect with Gerry on social media:

LinkedIn: https://www.linkedin.com/in/gerryblack/

Twitter/X: @gerrywblack

 

For more great business content see here.

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